Included in flat-fee management
Priced to earn more — and still lease fast.
Your rents measured against units renting right now in your neighborhood — so you’re not leaving money on the table or pricing yourself into weeks of vacancy. And because our fee is flat, the number we recommend is the honest one.
- Measured against live, comparable Merrimack Valley listings
- Balanced for both rent and time-on-market
- Flat fee — we don’t take a cut, so the advice is unbiased
Rent estimate
2BR · Lawrence, MA
Recommended list
$1,875/mo
Illustrative · the final price is always yours
Know your range before you list
Data, not gut feel or last year’s number.
Built on live comparables
We look at units renting right now near yours — size, condition, floor, parking, laundry — not a stale figure from the last lease or a neighbor’s guess.
Balanced for rent and speed
The goal isn’t just a bigger number — it’s the price that fills the unit quickly at the most you can hold. Every week vacant erases a chunk of that extra rent anyway.
Revisited at renewal
Positioning isn’t a one-time thing. We re-check the market before each renewal so a below-market rent doesn’t quietly drift for years.
Advice with no hidden angle
A percentage manager earns more when your rent is higher — even if it sits empty. Our flat fee doesn’t move, so we’ve no reason to push a number that doesn’t lease.
The two pricing mistakes that cost the most
Off by a little in either direction is expensive.
Overpriced
You sit on the market
Chase $75 over market and the unit lingers. Three extra weeks vacant on a $1,900 rent is roughly $1,300 gone — and it isn’t coming back.
Underpriced
You leave money on the table
Set it $100 low to be safe and that gap compounds — $1,200 the first year, and it follows the unit through every renewal after.
How we set the number
From your unit to a price.
- Step 01
We pull your comps
We gather the units renting near yours right now, matched on the features that actually move rent in your neighborhood.
- Step 02
You get a range & a target
A recommended range with a target price, and the reasoning behind it — balanced between what you can earn and how fast it leases.
- Step 03
You choose, we adjust
You pick the final number. If interest is thin after launch, we flag it early and recommend a move — before vacancy eats the difference.
Questions about rent positioning.
How is the recommended rent calculated?
From comparable units renting near yours right now, adjusted for size, condition, and the amenities that drive demand in your specific neighborhood — not a citywide average.
Can I list outside the recommended range?
Yes — the final price is always yours. We’ll tell you honestly what a higher or lower number likely means for time-on-market, then price it where you want.
Do you re-check rent at renewal?
Yes. We re-run the comps before each renewal so a below-market rent doesn’t drift for years — while weighing what a raise means for keeping a good tenant.
Why should I trust your number?
Because our fee is flat. A percentage manager earns more when your rent is higher, even if it sits empty. We don’t take a cut of rent, so there’s no reason to inflate the recommendation.
$149 / unit / month · flat